Brands that are thriving, despite the pandemic, are solving immediate needs in people’s lives, providing information, services, and connection to their audiences, including individual consumers and commercial businesses. The Master of Science in Global Marketing Management (MSGMM) at Boston University’s Metropolitan College (MET) prepares you to excel within companies seeking qualified, creative decision-makers with the marketing and research expertise to combine proven techniques with innovative, and digital approaches to reach the international arena. In a globalized world adjusting to the social and economic realities of a pandemic, commercial enterprises are quickly pivoting their global marketing strategies to ensure that, once the crisis is over, they are in the best position to grow. Back to Programs Careers Curriculum Faculty Develop a Strategic Approach to Global Marketing
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